| Managed all public relations activities for a statue of Abraham Lincoln being installed in a Southern state. Orchestrated direct mail campaign to Lincoln and Civil War groups, wrote press releases, handled press relations, organized a press conference, and provided crisis communications when Confederate groups opposed the statue. Publicity coverage was achieved on all network and major cable stations, National Public Radio and other radio stations and newspapers exceeding a circulation of 94 million.
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| Achieved publicity throughout the country that extended the impact of a grassroots program to the national level.
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| Arranged publicity for launch of a national media tour beginning in New York. Placements appeared in USA Today and on Bloomberg News, UPI, Associated Press, Reuters, NY1 News, UPN 9, WINS 1010 Radio, WCBS News, WABC News, and WOR.
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| Created a strategy for, promoted and publicized a special week of activities designed to highlight the cultural richness of a depressed urban area and to attract visitors to the special events and existing cultural institutions. Publicity results included ten television stories totaling 45 minutes of airtime and six articles in the three major daily newspapers. More than six million people read the publications that ran articles and calendar listings. Attendance figures doubled from previous year's event.
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| Designed and orchestrated publicity plan to announce findings of a multi-country poll on the perception of quality of manufactured goods from twelve countries. Objectives were to create awareness of the sponsor's global operations and to associate it with a commitment to quality service. The press conference and simultaneous worldwide launch resulted in coverage in all media in the US, Italy, France, Mexico, Taiwan, China, Spain and the United Kingdom. In the US, coverage included a feature story in Industry Week, a spot on Good Morning America and radio interviews on CBS and National Public Radio. As a result of the poll, meetings were arranged for the CEO of the company to meet with trade commissioners from nine of the twelve countries rated. Also handled second year poll in which publicity included the Financial Times, CNBC-TV, PBS television, CBS radio, NBC radio, Voice of America, Journal of Commerce, and Ad Age.
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"Elaine has consistently exhibited extraordinary determination to achieve success, demonstrated tireless dedication to her assigned tasks, and shown strong ability to be proactive. Under the inevitable stress factors inherent in the nature of public relations activities, she has always maintained an admirable professional demeanor. Dr. Mancini's refined ‘people-skills’ for dealing with a wide variety of demanding clients provide a perfect complement to her astute knowledge of the mechanics of her trade."
Martin J. Moran, President U.S. Historical Society
| | | "Elaine Mancini is a great credit to the public relations profession. She has thorough know-how about publicity writing, contacts and placement. She is creative, practical, dependable and follows through. She has become a valuable member of our team." Robert Kline, Chairman U.S. Historical Society
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